Mitch Seguin

Biography

  • iBeacon: What It Is, Why You Should Care and the Power of Enhanced Experiences

    iBeacon: What It Is, Why You Should Care and the Power of Enhanced Experiences

    A few months ago at WWDC 2013, there was a brief mention on a single slide of something called “iBeacon” – no one had a clue what this was at the time. Since then, iBeacon has been the single,...

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  • Why Passbook Integration is a Must

    Why Passbook Integration is a Must

    This month, Apple’s Passbook application will mark its first birthday since being announced at Apple Worldwide Developers Conference last year. Because of this milestone, I felt now would be a...

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